Creator Games Application
For Trybe brands with 50+ creators ready to build a top 0.1% Trybe community.
We pulled all 2,300 brands on Trybe and counted the total content each roster has ever produced. The average brand sits at 2.6 videos per creator, ever. Haus sits at 295 videos per creator.
We want to replicate what the top of that list does, for a small group of brands, through Creator Games.
With our first season when we ran it for our brand Pepper Pong, we ended up at 54.25. The average brand is at 2.6.
The top of Trybe, by videos per creator
| Brand | Creators | Total videos | Ratio | Category |
|---|---|---|---|---|
| Haus | 84 | 24,752 | 295 | Men's Clothing |
| Cased | 31 | 5,597 | 181 | Fashion & Apparel |
| Cal AI | 40 | 3,068 | 77 | Apps & Software |
| The Normal Brand | 55 | 3,036 | 55 | Men's Clothing |
| KIAURA Eyewear | 130 | 7,150 | 55 | Fashion & Apparel |
| Pepper Pong ← our brand | 12 | 651 | 54.25 | Games & Toys |
| Sydney Candle Co | 22 | 1,158 | 53 | Home & Living |
| Hondo Hat Co. | 38 | 1,969 | 52 | Fashion & Apparel |
| Primal Queen | 85 | 3,935 | 46 | Supplements |
| invisaWear | 65 | 2,593 | 40 | Fashion & Apparel |
| Average brand | 57 | 150 | 2.62 |
These brands all share 3 things
- They pour into their creators
- They train creators instead of hunting for good ones
- They have gone all in on Trybe as their main content engine
Why we are doing this
We were not planning to sell this. We built it for our own brand (Pepper Pong), ran one season, and went from nothing to 651 videos off 12 creators, which puts us 6th out of 1,557 brands on Trybe by videos per creator.
Then we posted the and brands started asking whether we would run theirs.
Out of curiosity we want to test it for three other brands on Trybe and see what the results are. The season itself is free. You cover a setup fee that pays the community manager who actually runs it, and nothing else. We want to know whether this works on someone else's roster as well as it worked on ours.
What we get is the case study and the learnings we can apply back to our own brand. What you get is the potential for a top-10 engaged brand on the platform, volume of content like you have never seen before, and a pipeline of new creators who want to work with your brand and compete in the season.
How we'll help you
- 30-day season, designed and run by us start to finish
- 40 quests written for your products, tiered from quick briefs to hero quests
- A game designer who builds your season and runs the mechanics live
- Leaderboard, points, levels, badges and prizes, configured for your brand
- A dedicated community manager living inside your creator program
- Group chat with the other brands running seasons at the same time
- A recruiting call we run to bring new creators into your program
What's the cost?
You pay a setup fee that covers the community manager who runs it, and you fund the prize pool, which is paid entirely to your creators and never touches us.
Apply now
All fields are required. We review every application personally.